Practical Baby - Function-first design for real life with littles

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Function-first gear for real life with littles

Smart, functional gear for every season and stage—from sunny adventures to midnight feeds and everything between.

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What Parents Are Saying

"I love the TrailTog! It gives me such peace to know 2 month old is protected while I'm chasing my toddler around a park or spending time up in the mountains! My favorite part is the fitted hood. It doesn't fall off and fits perfectly to keep baby girl's head safe. Affordable and effective- highly recommend."

"We are an outdoor adventure family but the first summer with a baby was so hard to get outside. It was too sunny and too hot to get a very fair complected baby in a backpack. She would over heat, pull her hat off constantly, and I hated smothering her in sunscreen. The TrailTog has been the solution to all those problems! This summer we are getting after it again! Beyond the SPF protection is the hood, it stays up and the bill provides extra shade to her face"

"I love the trailtog! It gives me such a peace of mind to know my 2 month old is protected while I'm chasing my toddler around a park or spending time up in the mountains! My favorite part is the fitted hood. It doesn't fall off and fits perfectly to keep baby girl's head safe. Affordable and effective- highly recommend."

"The Trail Tog is great for my granddaughter! It is a very comfortable, lightweight material with the added benefit of sun protection. It eliminates the time used to put sunscreen on, as well as the harmful chemicals that go along with it. The built in visor on the hood is perfect! It stays in place and provides excellent coverage."

"Such a thoughtful design so I can have complete trust for the whole adventure! Super protective and doesn't require the constant adjustments that so often occur with other baby outdoor gear. It's a go-to for worry-free baby adventures!"

"We got this for our 9 month old and love how quick it is to put on! Protects her from the sun from head to toe without the battle of sunscreen. Love the hood with the built in visor since she refuses to keep hats on! Would definitely recommend!"

K

Katie M.

Mountain Region

Meet the Founder

Founded by Kate, an engineer and mother who understood the struggle of finding baby gear that actually works in real life—not just in perfectly staged photos.

After countless sleepless nights and messy moments, Kate realized that parents need products designed for function first. Every item in our collection is thoughtfully crafted to make your life easier, not harder.

From sunny adventures to midnight feeds and everything in between, our gear is made for real life with littles.

Kate, Founder of Practical Baby

Kate

Founder & Engineer

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Frequently Asked Questions

Our products are designed function-first for real life with littles. Every item is thoughtfully crafted to solve actual parenting challenges, not just look good in photos. We focus on durability, safety, and practical features that make your daily life easier.

Our products are designed for babies and toddlers from birth to 3 years old. Each product includes specific age recommendations and safety guidelines to ensure the best experience for your little one.

Lead times vary by product:

TrailTogs (Sunsuits): Being manufactured as we speak! We expect to ship early August, thank you for your patience. When in stock, sunsuits ship within 24 hours on business days.
FIFO Storage: Please allow 1 week for lasering
PuzzleKin: Please allow 1 week for lasering
StayMag: Only available for waitlist at this time You'll receive tracking information once your order ships.

Our sunsuit runs true to size. We recommend ordering your child's regular size for the best fit. Each product page includes detailed size charts to help you choose the perfect fit.

Yes, our sunsuit is machine washable! We recommend washing in cold water and air drying to maintain the fabric's quality and color. Full care instructions are included with your purchase.